This person
is a graphic designer
(email, marketing, social) and has a love for typography. Based in Providence
, he has a BFA from MassArt
and works at Mediacom
.
Select projects include Dell PodFerence, SK-II, and Freshly.
See the rest of my work here.
SK-II
Brand Identity
Email Production
Dell PodFerence
Case Study
Creative Direction
Mediacom
Design Production
Sketches & Deliverables
American Airlines
Case Study
Creative Direction
Freshly
Email production
Social Media Marketing
City of Warwick
Environmental Design
Branding
An archive of my design work from 2017 and before.
Expertise
Art Direction
Typography
Creative Strategy
Social Marketing
Typography
Creative Strategy
Social Marketing
Currently
On the look for the next opportunity.
Previously
Full-time designer at Mediacom NYC.
Clients
SK-II
Kaiser Permanente
Dell Technologies
Mars, Inc
Kaiser Permanente
Dell Technologies
Mars, Inc
ABOUT IRIDIUM
Iridium Communications was founded in 2001 and their headquarters are based in McLean, Virginia, USA.
A microsite for Dell Technologies that acted as a virtual convention center by utilizing the podcast format. The website launched amidst the height of the COVID-19 pandemic as a way to help small business owners in need of advice and knowledge. This was the world's first "PodFerence" and was met with great success, garnering the Shorty Awards. My role in this project was designing the wireframe of the website, handling the production of digital assets and assisting with the web designers, and providing creative direction for the case study video.
The results surpassed all expectations with 635m impressions, 5.4m custom podcasts downloads, 900% site engagement above benchmark and +16% awareness.
Case Study Video
Ad Creative
Snapshots
My main role in this project was to design the storyboards of the case study video for American Airlines. The focus of the video was primarily on how DCO (dynamic creative optimization) ad units shined in this campaign with American Airlines, by offering unique creative that is relevant to the targeted person based on their geolocation and other factors. Under the direction of James Rudy and the video team, I was able to put together a case study video highlighting this approach and how it was successful. Please find the video below and also some process snapshots.
Creative direction and email production from 2019 to 2021.
Creative direction and Email production from 2018 to 2019.
From 2019 to 2022, I was a designer part of the Creative Systems team at Mediacom. I was primarily responsible for creating mock-ups, ad units, deck layout design, and other production work for a multitude of clients. Below you can see a selection of various deliverables I have produced from my time at Mediacom.
